Indulge Your Hair with the Power of Intense Colour Koleston: new from Wella...                                      its best ever hair colourant!

The saying goes, “A woman’s hair is her crowning glory” and in order to be truly captivating, our hair needs to look beautifully seductive. It is with this in mind that international hair expert, Wella, has launched its best ever hair colourant; Koleston. With a range of 20 shades now available in South Africa, Koleston promises you rich intense colour for truly beautiful hair. Now your beauty has a number; a Koleston number. The Colour of Passion Koleston’s revolutionary colour technology results in colour that’s more intense than anything else available on-shelf. A first for South Africa, the Koleston Colour Reactivator - a conditioning treatment that you apply to your hair 15 days and 30 days post colouring - gives you longer lasting intense colour. “The after-colouring, 15-days post colouring and 30-day colour reactivator ensures that the colour penetrates deeper into the hair. This gives it a more passionate and intense colour that lasts for six weeks, leaving hair looking radiant & full of luscious shine,” explains celebrity stylist, Carl Isaacs.

“Inside us all, exists a goddess who luxuriates in her own passionate mystery purely because she is a woman. For me, my hair is the key to unlocking the sensual power of my inner goddess, which is why I choose Koleston Colour Crème. I believe that Koleston exists to unapologetically celebrate the sensuality in every woman,” says actress, model and socialite, Shashi Naidoo. Sensually Saturated Shine Cosmetic surgery aside, Koleston has been described as the ultimate hair transformation of a woman’s beauty regime. It’s not surprising that Wella’s internationally stringent standards have been applied to Koleston, producing innovation that is a first in SA. Koleston delivers colour intensity for hypnotically beautiful hair. “I choose Koleston because quite simply, it’s the gold standard in colour treatments. Not only does it provide colour intensity no matter which shade I select, but it also delivers consistently reliable results. Its intense colour lasts and lasts so that my mysterious power as a woman never fades. With Koleston I feel like a femme fatal who is in charge of her destiny,” adds Naidoo. The Sensual Beauty of a Woman “Koleston delivers a look that is so enduring, that my clients never lose their mysterious edge. Its effect is so intense that everyone notices it, and Koleston liberates all women from the grey hairs that may be detracting from the sensual mystery that is their feminine birth right. In my view, Koleston is the only choice for women who want to feel chic, captivating and unforgettable,” says Isaacs. Celebrate Your Crowning Glory: Your Beauty Has a Number Koleston delivers rich, intense hair colour from day 1, ensuring your luscious locks reflect your unique femininity. Remember your beauty has a number; a Koleston number. Hypnotic beauty is that simple.

Internationally acclaimed hair and make-up guru, Carl Isaacs has officially been named the lead expert for recently launched Koleston Colour Crème. A three step conditioning treatment for intense hair colour that lasts longer, Koleston is a luxurious colour reactivator that exists purely to unapologetically celebrate the sensuality in every woman.

Koleston can be purchased at Clicks, Dischem & other selected retailers