"Although we are looking forward to expanding our presence globally, we still remain committed to providing the local market with the best possible product and service support,” Ellithorne continues. “Our strategy is tao create partnerships with our salon and spa network to ensure greater business success for all parties concerned.”

Working towards achieving these goals, the company has moved the distribution of the brand in-house; has invested in marketing strategies to achieve greater brand exposure; and plans to launch a number of one-of- a-kind product innovations to meet consumer demand and current trends.

Milk Solutions promotes hygiene and salon convenience

Milk Solution’s new Professional Foot Files combine the confidence of 100% hygiene and safety with the convenience of customisation. The large reversible working surface makes for easy maneuverability, and a quick switch between coarse and fine grits for faster skin smoothing and callus removal. Available in interchangeable 80, 100, 120 and 180 grit self-adhesive strips, the disposable abrasive strips can be removed and replaced in an instant to provide clients with complete peace of mind that a sterile, fresh file is being used for each treatment.

Milk Solutions introduces a new first to the SA mani-pedi industry

Milk Solutions is one step ahead again with their latest innovative addition to their professional range of mani-pedi treatments.

The Milk Solutions Moisturising Gloves and Softening Socks are the first of their kind in South Africa and can be used both in-salon to enhance treatments and provide deep nourishment for the skin of the hands and feet, and as all-in- one, on-the- go, waterless mani and pedi treatments for mobile technicians.