| Report back on various shows, expos and exhibitions!
In April, CECOSA was invited by CBI Netherlands to attend in-Cosmetics Paris.
This was an insightful experience as we have not attended a raw ingredients exhibition before. This exhibition is probably one of the best platforms for our raw ingredients industry players to participate in.
CECOSA hopes to motivate for exhibition funding from the dti for this exhibition, once the CBI no longer participates.
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Important news: CBI Netherlands have agreed to let CECOSA use some of their training material, and are helping us develop a one day pre-exhibition training programme, on how to write an Export Marketing Plan. This is a crucial aspect of market research any small company must go through prior to embarking on exporting.
We have already had a pilot run of the programme, with valuable input and feedback from our Sector Desk, Industry players and CBI experts. Once the changes have been made, CBI will approve and then CECOSA will set dates to roll out training across the country. |
