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IMAGE, now in its tenth year of publication, is more than just a styles catalogue. It is a locally produced volume of exceptional quality which showcases the very best creative work from top South African and international hairdressers.
IMAGE provides inspiration to salon owners, stylists and clients, both locally and abroad. The first edition of IMAGE was launched in 1997.It created an immediate storm of interest in the industry.Each new volume is eagerly awaited by the many stylists
who use it in the salon on a daily basis to tempt, inspire and encourage their clients.
Editorial content
IMAGE 2008 will include short styles, long styles, up styles, wedding styles, men's styles, over the top styles and dramatic avant garde work. It reflects the latest trends and fashions in commercial and directional hairdressing.It includes themed shoots, the stunning workof finalists in the industry's top annual competitions, as well as profiles of leading South African hairdressing salons. |
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The volume is presented in a simple, elegant manner and printed on glossy, top-quality paper that will stand up to constant use and handling in a salon situation.
Frequency
IMAGE is an annual catalogue published in the beginning of each year.
Circulation
IMAGE is well advertised in the SOUTH AFRICAN HAIRDRESSERS JOURNAL in the months leading up to its publication. The national distribution is by direct mail, as well as through various appointed distributors around the country. IMAGE has a minimum shelf life of one year however most salons keep the complete collection on hand for clients.
If we consider that each salon in South Africa shows this catalogue to a minimum of 4 clients a month, the catalogue's readership exceeds 200 000.
IMAGE, now in its tenth year of publication, is more than just a styles catalogue. It is a locally produced volume of exceptional quality which showcases the very best creative work from top South African and international hairdressers. IMAGE provides inspiration to salon owners, stylists and clients, both locally and abroad. The first edition of IMAGE was launched in 1997.
It created an immediate storm of interest in the industry. Each new volume is eagerly awaited by the many stylists who use it in the salon on a daily basis to tempt, inspire and encourage their clients. R170 per copy.
Prices subject to change | |
